Jane
From AI-powered plushies to retro-inspired tech toys, 2025’s toy scene is bursting with innovation, creativity, and just the right touch of nostalgia. Whether you’re searching for the perfect birthday gift, a holiday surprise, or just want to secure your spot as the favorite adult in a kid’s life, this list of top tech toys has something for everyone. But act fast—these high-demand picks are flying off shelves faster than you can say “limited edition,” and once they’re gone, they’re gone for good.
20 Power-Packed Tech Toys of 2025 You’ll Want Now
1. BittyBot Buddies
These pint-sized AI-powered companions are more than just cute faces. BittyBot Buddies respond to voice commands, dance, and even mimic routines based on how your child interacts with them. Think Tamagotchi meets Alexa, with a whole lot of personality packed into a tiny frame.
What really sets them apart is their ability to “learn” over time. From bedtime routines to favorite music, BittyBots create a personalized bond that grows with your child. Parents love the educational elements built into each bot—language learning, memory games, and more—making them a top pick in both fun and function.
2. LEGO Metaverse Adventures
LEGO steps into the future with Metaverse Adventures, where real-world brick-building meets immersive virtual worlds. Kids can build physical sets and sync them to a digital environment using a VR-compatible device.
Once synced, their creations transform into avatars or tools within the online LEGO universe, where kids can explore new worlds, complete exciting missions, and challenge friends in endlessly imaginative ways. It’s a genius blend of hands-on creativity and tech-forward play that’s redefining the LEGO experience.
3. Barbie Planet Protectors
Barbie is back and greener than ever. The Planet Protectors line introduces eco-conscious dolls equipped with solar-powered accessories, biodegradable packaging, and outfits made from upcycled materials.
Each doll comes with an environmental mission—cleaning oceans, saving bees, or planting trees—and kids can follow along with interactive stories via QR codes. It’s playtime with a purpose, teaching the next generation that being fashionable and earth-friendly can go hand-in-hand.
4. Pokémon Holo Battle Arena
Pokémon gets a futuristic glow-up with Holo Battle Arena, a card game-meets-hologram experience. Using augmented reality, battles leap off the table in 3D brilliance, bringing Pokémon to life like never before.
Kids can scan their physical cards into an app, project their Pokémon into real-world settings, and go head-to-head in epic digital battles. It’s a dream for Poké-fans old and new, combining nostalgia with jaw-dropping tech.
5. Switch 2: Kid Mode Bundle
Nintendo’s latest release, the Switch 2: Kid Mode Bundle, is a kid-friendly console designed with younger gamers in mind. It’s the perfect starter system, blending fun, safety, and simplified gameplay into one colorful, compact package. The device features a kid-friendly interface, simplified controls, and a soft, impact-resistant casing that’s perfect for little hands and big adventures. It comes pre-loaded with a variety of age-appropriate games, including educational titles, fun puzzles, and beginner-level action games.
What makes this bundle stand out is the thoughtful blend of safety and entertainment. Parents will love the comprehensive parental controls that manage screen time and game content with ease, while kids will be drawn to the console’s playful design and vibrant colors. It’s a fantastic introduction to gaming that nurtures hand-eye coordination and creative problem-solving—without the worry.
6. Slime Lab Pro
Say goodbye to basic slime. Slime Lab Pro turns kitchen counters into full-on science labs, offering kits that let kids create color-shifting, glow-in-the-dark, and even temperature-sensitive slime.
Each kit includes a mini chemistry guide, pipettes, safe chemicals, and tools for creative experiments. It’s a messy, sensory-rich activity with STEM benefits baked in—perfect for curious minds who like a little squish with their science.
7. Magic Mixies: Crystal Spell Cauldron
This year’s Magic Mixies Cauldron is bigger, bolder, and bubblier. The 2025 edition includes realistic fog effects, enhanced spells, and magical creatures that grow and change the more you interact.
Kids can stir the cauldron, cast spells using a wand, and uncover mystical surprises hidden in every potion. It’s imaginative play at its best, blurring the line between make-believe and magical realism.
8. Hot Wheels Smart Track Hyperloop
Racing gets a high-tech twist with the Hot Wheels Smart Track Hyperloop—a next-gen upgrade that blends speed, sensors, and smart features for an interactive racing experience like never before. Featuring magnetic tracks and built-in AI sensors, this high-speed race set lets cars soar through loops and jumps while intelligently tracking speed, lap times, and performance stats for an action-packed, data-driven thrill ride.
With the accompanying app, kids can design custom tracks, race against virtual competitors, or unlock new vehicles. It’s a dynamic blend of old-school fun and next-gen play.
9. StoryBot Smart Projector
Bedtime stories get a futuristic glow-up with the StoryBot Smart Projector—a clever device that brings tales to life with animated projections, voice narration, and interactive features that turn every night into an immersive storytelling adventure. This gadget casts vivid story scenes onto walls or ceilings, allowing kids to engage with the narrative through voice and touch responses.
Each night becomes an adventure as kids pick plot twists, change characters, or unlock new endings. It’s interactive storytelling that helps boost comprehension and sparks imagination.
10. Squishmallows Gen Z Collection
Everyone’s favorite plush is back with a trendy twist. The Gen Z Collection features Squishmallows designed in collaboration with teen influencers, decked out in Y2K fashion and bold personalities.
Each comes with an AR code that reveals backstories, unlocks TikTok-style dance challenges, and connects kids to an interactive Squishmallows world. Soft, collectible, and culturally current—what’s not to love?
11. Minecraft Builder’s Table
Bring Minecraft to life with a physical builder’s table where kids can design, build, and scan their creations into the digital game. Using an included tablet, they can import physical models into their Minecraft universe.
It seamlessly blends digital and hands-on play, fostering spatial reasoning, creativity, and problem-solving skills. Best of all, it transforms screen time into a fun, educational, and interactive experience.
12. Baby Yoda (Grogu) Animatronic 2.0
Grogu is back and even more expressive. The 2.0 animatronic version features improved movement, voice interaction, and adorable new behaviors like giggles, snores, and the occasional Force-powered tantrum.
With over 25 different actions, this version of Baby Yoda feels alive in your arms. He responds to voice commands and reacts with realistic sound effects, making him a beloved sidekick for kids and fans alike.
13. L.O.L. Surprise! Galaxy Glam Pods
The latest in L.O.L. Surprise! Magic, the Galaxy Glam Pods are space-themed dolls with glowing outfits, cosmic pets, and mystery accessories hidden in layers.
Each pod includes a code to access an online L.O.L. world where kids can style their dolls digitally, complete space missions, and earn rewards. The unboxing thrill continues to evolve with high-tech flair.
14. NERF HyperStrike Drone Blaster
Take NERF battles airborne with the HyperStrike Drone Blaster. Controlled via smartphone, this mini drone hovers, spins, and shoots soft darts from above.
Perfect for indoor chaos or backyard missions, it adds a new level of strategy to traditional blaster play. Kids can even record their aerial strikes with the built-in camera.
15. Cocomelon Learn & Play Piano
This colorful keyboard introduces toddlers to music through beloved Cocomelon characters. Each key lights up and teaches letters, numbers, and melodies through guided songs.
With 2025-exclusive tracks and bilingual features, it’s a smart pick for musical exploration and early childhood development wrapped in joyful tunes.
16. Tonies Box 2.0
The new-and-improved Tonies Box now features touch sensors and voice response, letting kids talk back to their favorite characters and even create their mini-stories.
With dozens of new Tonies figures released this year, the storytelling options are nearly endless. It’s screen-free fun that keeps growing with your child’s imagination.
17. Kinetic Sand Neon Galaxy Set
Kinetic Sand gets a glow-up with the Neon Galaxy Set. Featuring new textures, cosmic colors, and glow-in-the-dark pieces, this kit is perfect for sensory exploration.
Molds, tools, and a mini play mat are included, making it a full tactile experience that encourages calm focus and creative play.
18. Peppa Pig AR Learning Set
Peppa Pig enters the AR age with a learning set that teaches numbers, letters, and memory skills using an interactive app.
Kids scan cards to see Peppa come to life, narrate lessons, and guide them through fun activities. It’s educational content wrapped in a beloved character that keeps preschoolers engaged.
19. Rainbow High AI Fashion Lab
Kids can now become designers at the Rainbow High AI Fashion Lab, where they sketch outfits on a tablet and see them projected onto their dolls in real time.
With music, lighting, and a virtual runway, this toy blends creativity, tech, and fashion in a way that inspires self-expression and digital artistry.
20. Play-Doh 3D Print & Sculpt
Play-Doh steps into the future with the 3D Print & Sculpt station—an imaginative game-changer that merges classic hands-on fun with the excitement of digital design. Kids start by using an easy-to-navigate digital interface to sketch or select fun models, which are then brought to life using a dough-friendly 3D extruder. No complicated software, no intimidating tech—just intuitive tools that make it simple for little creators to shape their vision into squishy, colorful reality.
This set does more than entertain—it teaches. By combining hands-on sculpting with beginner-friendly digital design, it introduces kids to basic STEM concepts like 3D modeling, spatial reasoning, and design thinking. It’s a clever way to nurture fine motor skills and artistic confidence while giving them a taste of the tech-driven world ahead. Whether they’re building dinosaurs, spaceships, or their custom characters, the Play-Doh 3D Print & Sculpt kit is the perfect fusion of old-school imagination and new-school innovation.
Smarter Toys, Bigger Smiles
Toys in 2025 are more than just fun—they’re interactive, educational, and powered by creativity. Whether you’re shopping for a mini-maker, future fashionista, or budding scientist, these picks promise joy, innovation, and maybe a little chaos along the way. Just be quick—these won’t be sitting on shelves for long!
